The Captains Playbook

Turn strategy into execution with SOPs built by your people. The Captain's Playbook helps startups and established businesses capture, write and approve standard operating procedures at four levels—Normal, Abnormal, Emergency and D.O.D.A.R.—so operations run consistently and safely, every day. Led by former British Airways captain Mark Barclay, this aviation-proven approach delivers your Company Operations Hub: a version-controlled manual where staff access approved procedures and ask the AI SOP Captain for guidance. Your strategy, mission and vision stay yours. The Playbook provides the structure to achieve them.